For those of us trying to stay on top of trends in the learning space, consider this: How can you re-purpose the tried, tested and true?
It’s easy for us to get caught up in the really big “2.0 what-a-do” of large scale project implementations, systems integrations and markup languages, but what happens to our brains when we see headway being made by a whiteboard?!
I know that in my head, the light goes on and the words tumble right out… “BUT OF COURSE!”
Believe it or not, the CC team didn’t arrive at this magic mix on the first try. Nope. They experimented and experimented some more… falling short a few times here and there. Until finally they decided that laying a whiteboard on the floor would work. And work it did. Now they do custom instructional videos for the likes of Google and Salesforce as well as other big name companies who’ve jumped on the bandwagon. But they haven’t forgotten the secret of the web and still provide a Common Craft branded version of their “101″ videos free to YouTube viewers.
And if you’re ever trying to explain social media to your own customers and want to license a video of theirs, you can. It’s cheap to do and you get the white labeled version.
So the next time you’re wondering about what instructional designs of the future might look like - consider remixing what’s right in front of you first. In many ways, this is the mashup mentality you’ll need to get good at in order to survive the social web revolution.